“网红经济”营销模式对大学生消费行为的影响分析 365登录_365bet现场走地盘_bet3365hk

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“网红经济”营销模式对大学生消费行为的影响分析

左劲中, 潘美霞

Analysis on the Influence of "Web Celebrity Economy" Marketing Mode on College Students' Consumption Behavior

ZUO Jing-zhong, PAN Mei-xia

365登录_365bet现场走地盘_bet3365hk学院学报 . 2021, (2): 45 -52 . DOI: 10.12152/j.issn.1672-2868.2021.02.007